Thursday, June 14, 2012

BlackBerry PlayBook 16GB

BlackBerry PlayBook 16GB: downtime

RIM announced the cessation of production of the 16GB version of its playbook with the success ... she finally never met.

BlackBerry PlayBook 16GB
It was hard to believe early this year: the Americans could get a Blackberry playbook for a single price of $ 299, regardless of the version selected: 16, 32 or 64 GB Then the same phenomenon extended to the rest of the world, including France where its price fell from € 150. A significant decrease, orchestrated by the builder himself in the hope to sell some stocks ...

Recall that the playbook was out surrounded by a big advertising campaign, in which the group The Black Eyed Peas had participated, but especially when the reputation of the mobile division of Research In Motion was at its peak. So there was no point to such a flop for its new product that took advantage of a technical honest with its competitors at the time.

But nothing happens, consumers shunned and still continue to snub the tablet from RIM. It must be said that competition is less docile and today offers more shades provided a little more on iOS and Android. The company therefore decided to stop production of the playbook in its 16GB version while its other versions should have their lives extended for some time. More of a marketing asset for the tablet, which may decide to rush some resellers to pull its last copies at very competitive prices ...